The next-generation Samsung Galaxy S24 line, which is the flagship product of the South Korean manufacturer, will change the process of messaging and photos, and also transform the gaming experience with the use of artificial intelligence.

The mentioned company last Wednesday, January 17, at the annual Samsung Galaxy Unpacked event, demonstrated the Galaxy S24 Ultra, Galaxy S24+, and Galaxy S24 smartphones. The manufacturer stated that these devices are a kind of material symbol and a practical first stage in a new era of mobile phone use by people. This is an ambitious statement, which indicates that the company, as part of the development of new products, was focused on something like a revolution in the sphere of smartphones.

The transformative force that will turn the brand’s devices into functional units of advanced quality is artificial intelligence. In this case, there is another example of AI changing human life in its technological dimension, although the potential of digital minds extends to other segments of the being space.

Currently, what is being recorded in the world, without exaggeration and without adding half-truthful details, can be called the boom of artificial intelligence. For smartphone manufacturers, AI is something like a chance to offer aught fundamentally new in the market of relevant devices, where the supply is overwhelmed from a quantitative and qualitative point of view. Also in recent years, there has been a slowdown in the creation and implementation of various innovative solutions in the mentioned sphere of activity.

The Galaxy S24 Ultra will be available for purchase for $1,299.99. The smartphone has a titanium case, which is its feature, and a 6.8-inch screen. The device will be offered to customers in several colors, including black, purple, yellow, titanium color, green, blue, and orange.

Galaxy S24 and Galaxy S24+ buyers will be able to purchase at a price equal to $799.99 and $999, respectively. The Galaxy S24 has a 6.2-inch screen. The Galaxy S24+ received a 6.7-inch screen. These smartphones will be available in colors such as onyx black, amber yellow, cobalt violet, and marble gray.

Samsung began accepting pre-orders for new smartphones on Wednesday.

In this case, the remarkable fact is that the manufacturer has implemented artificial intelligence directly into the devices, without relying on the cloud. This solution will probably allow the company to cut down on lag time and provide better experiences. The new Snapdragon 8 Gen 3 mobile platform also makes the most of artificial intelligence.

Jitesh Ubrani, an analyst at the research company IDC, says that the existing methods of implementing AI are complex, which is why Samsung and other companies will not receive many benefits from solutions related to the use of advanced technology, but at the same time, firms will lose even more if they abandon applying digital thinking systems.

The presentation of the new Samsung Galaxy S24 line took place the day after the unpleasant news for the manufacturer. On Tuesday, January 16, IDC published data that this brand has ceased to be the leader of the global smartphone market, losing its position to Apple. Samsung was the most popular mobile phone manufacturer for more than a decade. It is possible that shortly the balance of power in the global smartphone market will change.

Samsung is implementing artificial intelligence not only in smartphones. The company has also integrated AI into the Live Translate product suite. From now on, users of these developments have the opportunity to translate conversations in real-time using a split screen. The Samsung keyboard will translate messages in real-time into 13 languages.

The Notes service has also received an update using ready-made formats. In this case, the jotting of notes will become more organized. By using artificial intelligence in the car, Android Auto will provide consumers with the ability to request summaries of messages or suggest replies using voice commands.

For more online searches more personalized it should be long-hold the home button and circle or tap the screen. In this case, users will learn more about what they see, for example, landmarks in the back of someone’s social media page, or ask nuanced questions.

Samsung smartphones presented on Wednesday also received new camera systems. The Quad Tele Galaxy S24 Ultra with its new 5x optical zoom lens functions with a 50-megapixel sensor for up to 10x magnification. Nightography capabilities have also been improved. Moreover, consumers will receive photo editing tips from artificial intelligence to make changes to images, including, for example, correcting crooked shots and moving a person or object. Samsung said that after making changes using AI, a watermark will appear on the image and in the metadata. This is a constructive solution against the background of the growing risks associated with the manipulative use of fake supposedly photos and videos generated by artificial intelligence.

Paolo Pescatore, a representative of PP Foresight, believes that the specified company should focus on retaining its core loyal premium base. The expert also admits the possibility that Samsung’s efforts related to artificial intelligence may be the beginning of a new era of smartphones. Paolo Pescatore said that the company should offer AI functions that will be useful to all categories of consumers.

It is worth noting that the integration of artificial intelligence into a smartphone is not a fundamentally new solution. Last year, Google’s new Pixel 8 line was released. This development has received several AI functions. At the same time, Google’s device is a kind of niche product. Data from ABI Research indicates that the share of the Pixel line in the global smartphone market is about 1%. The scale of Samsung’s presence in the mentioned commercial space is larger, which is why the use of machine intelligence in devices by this company is likely to have a significant effect in terms of the reaction of the consumer community.

Also last year, the Vivo X100 smartphone with artificial intelligence features debuted. However, the scope of applying AI by Samsung is wider.

Moreover, the media published insider information that ahead of the iPhone 16’s debut in September, Apple will introduce new Siri features based on artificial intelligence. There is also preliminary data that some AI features will be exclusive to the new generation of Tim Cook’s company smartphone. In part, this goal will be achieved because the technology giant is developing its own custom chips.

Jitesh Ubrani says that the lack of comments from Apple about artificial intelligence is a significant fact against the background of the widespread opinion that the company is inferior to many other representatives of the industry in terms of AI capabilities.

In 2023, analysts at Goldman Sachs and Morgan Stanley released forecasts according to which machine intelligence will be the driving force behind the growth of the smartphone market. They suggest that the capabilities of artificial intelligence will stimulate consumer demand.