Apple on Monday, September 9, presented the iPhone 16.

The technology giant announced that the new generation of its smartphone was developed from the ground. The company also noted that the device presented on Monday is designed to integrate Apple Intelligence, a set of artificial intelligence functions, into it.

The new generation smartphone was made from aerospace-grade aluminum. Also, the enclosure of the iPhone line presented on Monday consists of 85% recycled products. Moreover, in this case, the two display options differ in size from each other. The iPhone 16 is equipped with a 6.1-inch display. At the same time, the corresponding figure in the case of the iPhone 16 Plus is 6.7 inches. It is known that the 16 Pro has a 6.3-inch display. The 16 Pro Max was equipped with a 6.9-inch display.

Also, the new generation of smartphones from the technology giant is equipped with customizable action buttons, including a flashlight at night and a calendar during the day.

Moreover, the device, unveiled on Monday, is equipped with a new camera control button that provides instant access to the corresponding app with one click. Also, in this case, it is possible to adjust various camera functions by sliding the user’s finger. The company said that in this case, the resolution is 4x more compared to the iPhone 14. It is known that the iPhone 16 is equipped with a 48-megapixel camera.

Besides, the technology giant on Monday announced that the process of functioning the new generation of smartphones is powered by the A18 chip. This microcircuit has been optimized for running large language models. Also, the mentioned chip is equipped with a 2 times faster 16-core neural engine. The microcircuit has 3-nanometer technology. In this case, the operating speed of the device is 60% higher than the same processor that runs the iPhone 12. The technology giant also reports that in terms of functioning speed, the iPhone 16 is not inferior to high-end desktop computers. Separately, the company noted that the graphics processing unit of the device presented on Monday is 40% faster than the iPhone 15.

The technology giant also announced that the new smartphone line has received the thinnest borders on any Apple product. Moreover, it was noted that titanium is used in this case, which is almost twice as light as stainless steel and more resistant to scratches. The four finishes include white, black, natural, and desert.

The technology giant also announced that the iPhone 16 Pro Max has the best battery life in the history of Apple smartphones. Additional information about this is unknown.

The device presented on Monday has video capture in 4k at 120 frames per second.

Modifications of the iPhone 16 Pro category have four studio-quality mics with reduced noise, designed in part for vocal and acoustic recordings. A new Audio Mix feature, described by the technology giant as the first in the industry, uses machine learning to identify and separate background elements from user speech.

The cost of the iPhone 16 starts at $799. It is worth noting that the new generation device is already available for order. Sales of the iPhone 16 will be launched on September 20.

Also on Monday, Apple presented the Watch Series 10. The technology giant reported that this device has received the thinnest design ever, which is 10% thinner than Series 9, and the biggest display yet.

Apple’s chief operating officer Jeff Williams said the Watch Series 10 display will be 40% brighter when viewed from an angle. Also on Monday, the technology giant presented the first-ever glossy aluminum finish for Watch in jet black. It is polished using silicon nanoparticles to result in a specialized surface shine.

Jeff Williams also stated that the aluminum finishes weigh up to 10% less than the previous generation. Moreover, this device has received characteristics designed specifically for snorkeling, such as direction and time spent underwater.

The cost of the Watch Series 10 starts at $399.

Moreover, on Monday, the technology giant presented a new line of its AirPods. The company positions this novelty as the most comfortable version of the corresponding product. The AirPods Pro were equipped with a hearing aid function. It is worth noting that the launch of this feature will take place only after the technology giant receives appropriate approval from regulators.

The AirPods 4 were redesigned using advanced modeling tools. This solution will ensure that the earbuds fit better into the user’s ears.

AirPods have also gained more control over music playback and pausing. Moreover, this presented on Monday device is equipped with a USB-C connector through a charging case. Also in this case, features such as active noise cancellation and transparency mode are provided, which provides users with the opportunity to hear the outside ambient environment. The cost of AirPods 4 starts at $129.

It is worth noting that the presentation of the new generation of the iPhone has already become the traditional main event of the year in the context of Apple’s activities. Smartphones account for about half of the technology giant’s annual revenue. It is also worth noting that the presentation of the new generation of iPhone contributes to the growth of sales of additional accessories and services. Apple does not hold such events on Mondays, but this year in standard practice it was made an exception, since Tuesday, September 10, will be very eventful in an informational sense because the presidential debate in the United States is scheduled for that day. Also on Tuesday, the European Commission will decide whether Apple should pay taxes for $14 billion.

As we have reported earlier, Apple Revenue Tops Forecasts.