Starling Bank customers can apply for Churchill Home Insurance in-app providing seamless access to insurance

UK digital bank partners with home insurance provider. Source: facebook.com

Direct Line Group has partnered with the UK digital bank, Starling, to allow current account customers to apply for home insurance directly through Starling’s in-app Marketplace.

Starling was launched in 2014 and is one of the fastest growing banks in the UK. It offers customers a fully digital experience where all banking is done in-app. The bank has built an in-app Marketplace, providing customers with access to a suite of third-party financial products and services that help them manage their money.

This partnership will enable Starling Bank customers to connect their accounts with Direct Line Group’s home insurance brand Churchill. Those who consent to share their data will benefit from a streamlined quote process that will save time and effort.

The partnership uses API technology and is part of Direct Line Group’s distribution strategy to partner with new businesses.

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