Bumble For Friends, which in the digital age helps people communicate with each other and find new friends in the virtual space, announced the launch of two functional solutions called Conversation Starters and Plans.
Within the framework of the mentioned offers, the communication process of users of the specified platform is greatly facilitated. The company also claims that its new functional solutions will help consumers find new friends in the virtual space within a simpler algorithm of the corresponding online action.
The Plans offer, according to the firm, will enjoy a high level of demand among users of the digital platform. This function creates a kind of base for the subsequent meeting of people whose friendship exists only within the online dimension, in the real world. The company’s message notes that in this case, meetings by large groups of up to 15 virtual platform users are possible, who decided to communicate in the so-called live format. The firm said that the new feature could help organize a kind of corporate event for literature amateurs or become a tool for finding a company to attend a concert.
Plans not only simplify the coordination of meetings but also make it much easier to participate in them. The company notes that this feature will be handy for those users of the digital platform who are new to a particular sphere or are starting all over again. Within the framework of this proposal, people can find like-minded people and overcome the difficulties associated with establishing communicative interaction with bearers of related ideas or with those who have the same interests in different segments of life without excessive effort.
Bumble founder and CEO Whitney Wolfe Herd emphasized that Plans is not just a function for getting to know people, but also a tool for forming deep connections and a means of creating opportunities for strong friendships and meaningful experiences.
The company has also implemented the Conversation Starters feature. In this case, users of the digital platform are offered an artificial intelligence-based tool with which they can facilitate the task of starting a conversation with new friends. The start of communicative interaction with previously unknown people is a real problem for those who, due to certain psychological characteristics or as a result of lack of relevant experience, are very constrained at the first stage of intercourse with people about whose existence they did not know anything a few days earlier. As part of this feature, artificial intelligence is applied to create personalized questions based on the information contained in the user’s account.
Conversation Starters provides help when chatting with a new friend. Artificial intelligence generates the first question to establish verbal contact. Consumers have full control over this question. They can use the variant in the primary form offered by artificial intelligence to start a conversation, but they are also allowed to modify this message, request new material, or write to the interlocutor themselves.
In the digital dating products industry, Bumble strives to meet the preferences and needs of Generation Z. During a telephone conversation with analysts in early November, Whitney Wolfe Herd announced that the company has two tiers of subscriptions aimed at users of the mentioned age group.
As we have reported earlier, Bumble CEO Says AI to Help Establish Meaningful Connections.
Serhii Mikhailov
Serhii’s track record of study and work spans six years at the Faculty of Philology and eight years in the media, during which he has developed a deep understanding of various aspects of the industry and honed his writing skills; his areas of expertise include fintech, payments, cryptocurrency, and financial services, and he is constantly keeping a close eye on the latest developments and innovations in these fields, as he believes that they will have a significant impact on the future direction of the economy as a whole.